Friday, 05 October 2018 13:35

Anti-pollution - the new buzz word

Skin experts say that there are only two golden rules to great-looking skin – daily cleansing and protection from UV rays.

That’s still true – but now we know that too much cleansing can be as bad as none and that the environment is more dangerous than we thought.

Leading the trend in the research field is the search for ways to protect our skins from the effects of urban air – a chemical mix from the toxic gases, heavy metals and other particles spewed out by vehicle engines, mines and industrial plants, and the polluted indoor environments in many shops and offices. These include lead, mercury, hydrochloric acid, sulphur and ammonia.

The effects are being seen daily, in skin that is more sensitive, more vulnerable to reddening, inflammation and sun burn and more likely to develop dark spots and hyper-pigmentation, and eventually melanoma.

 

 

Our own indigenous rooibos is packed with antioxidants, phenols and minerals which act as a daily “bodyguard”.

 

In the search for better protection nature leads the way, with various extracts from natural sources headlining an array of new “daily protection” and “environmental shield” skin creams, launched by major beauty houses (often with a hefty price tag too).

Bio-Active Rooibos

At African Extracts Rooibos, we are there already. Our own indigenous rooibos is packed with antioxidants, phenols and minerals which act as a daily “bodyguard”. Rooibos has been used for centuries to protect and heal skin in the harshest of African climates. Our Bio-Active Rooibos is made from fresh, unfermented or green rooibos to capture the highest possible levels of these protective antioxidants.

In Advantage Firming Day Cream the power of rooibos is combined with an international anti-ageing complex of plant extracts, called Pronalen Bio-Protect, specifically designed to offer environmental protection and act against the effects of free radicals. This bounty from nature contains extracts of apple, peach, ginseng, wheat and barley.

Add this to the protective effect of Bio-Active Rooibos, and an SPF 15 and you have effective daily protection and long-lasting skin comfort in a jar – at a pocket-friendly price. 

 

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Why African Extracts?

Our leading South African brand is built on the values of respect for nature, integrity and authenticity

Skin loves Rooibos

Skin loves Rooibos
Our brand is based on the proven benefits of rooibos, a fynbos plant with unique antioxidants grown only in the Cederberg mountains of the Western Cape, South Africa. Every one of our products contains Bio-Active Rooibos extracted from organic rooibos, with guaranteed highest levels of antioxidants.

The power of nature

The power of nature
Because we believe in the power of nature, the Bio-Active rooibos extract in our products is supported by 35 natural plant active ingredients carefully selected for their skin-care benefits. Each one is a testament to our down-to-earth approach.

Scientific innovation

Scientific innovation
Our research and development team source cutting-edge ingredients for on-trend products that offer effective cleansing and light-textured, easily absorbed moisturisers. Our Advantage products, with plant complexes, have a richer texture to comfort dry skin and help reduce the visible signs of ageing.

Kind to the earth

Kind to the earth
We don’t use parabens or synthetic microbeads that pollute our oceans and rivers. African Extracts Rooibos skin care is not tested on animals and is approved by Beauty Without Cruelty for inclusion in their Humane Guide. Most products are vegan – look for the V next to each description

About African Extracts

Inspired by South Africa's natural beauty and the unique skin-care benefits of the rooibos plant.

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